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samba’s smart marketing platform creates individual, brand-intact experiences across all of your channels.
Even a little friction can have a huge impact on sales and brand. Tailor all your content, including each header, to the needs of every customer.
Reach every inbox with helpful reminders. Use data to predict when your customers might need more of the same.
Segmentation helps you serve only relevant products and offers to your different audience groups.
AI prediction modelling will suggest prices points your customers can afford.
Increase AOV with smart algorithms that serve customers more items as well as suggestions from other categories to go with their original search.
Really get to know your customer. samba.ai looks at your rich data and builds a self-learning AI engine that continuously extracts valuable insights. The result? Professional looking content that responds to the changing needs of every single person.
Your business is set to grow. Now you just need to scale it in a way that keeps your brand consistent and your offering relevant to all your customers. Hello, samba.ai.
Every time a visitor views a product or section of your web, samba recomputes a preference profile and predicts the most relevant content based on previous behavior, purchases, and more.
Make meaningful predictions even on limited data. Simply teach samba.ai your “business rules” to create smart algorithms based on specified actions that make sense to your business.
Gain total flexibility over what you promote and when. Set up individual boosting rules like promoting high margin products for high spenders, and discounted products for price sensitive customers.
Increase sales and relevance by learning from previous behavior. samba uses its pool of historic data and customer third-party cookies to generate suggestions tailored to your customers’ needs.
Why just rely on email? Create more opportunities to be seen by showing people the very items they were looking for on your e-shop via their Facebook mobile app. samba.ai optimizes identifying and serving ads to new and existing customer audiences through advanced predictive analyses.
samba.ai saves every prediction ever made, so your customers won’t be bothered with repeating product offers. Define the right products to send, at the right time, including ‘next best’ suggestions, and make sure that an email from you is never a pain.
Need to be sure that you’ll definitely reach your customers, for a time-limited event like a pop-up store for example? Filter through your customer data and find those who are most likely to be interested in the products you’ll be selling, and live no more than an hour away.
Emails can disappear down the promotions tab. Reach your customers, for free and immediately, via personalized push notifications. samba remembers all the data you’ve ever collected across different touchpoints, to create dynamic groups for segmenting by gender, age, and more, making sure that each message is perfectly suited to its recipient.
A 360 view of every customer that has ever visited your store. Search the database to find out their contact info, custom parameters, total spend, what they bought, or their favourite categories. Then, go deeper with samba’s Customer Analyses; from RFM to CLV, Solvency, and Churn evaluations to take your campaigns to another level.
An overview of your most important metrics in terms of average order value (AOV), average number of products in an order (ANI), and newly registered users. See all three metrics within a selected time range, or project into the future.
What’s your best seller per product, category, or brand? Choose a set time period and let this analysis do the rest for you. You’ll see the results by revenue, sold quantity, as well as revenue over time.
How healthy is your online business? sambai’s Repeat Customer Insights report allows you to review your statistics and segment repeat buyers further by their repeat purchases.
Where should you focus your offline marketing activity? Take a look at your order numbers by country, region, district, or city to evaluate how much you should invest in your marketing campaign.
Of the total number of emails you sent, how many were actually delivered? Track hard and soft bounce rates over time, while filtering for specific domains. If bounce rates get too high, you’ll be warned so that you can change your strategy before customers assign you to spam.
A customer opened an email, but didn’t make a purchase? Maybe your displayed products are wrong. Find out more with a detailed report that includes the open rate, click-through rate, unsubscribe and conversion rates, to detect any weak points in your campaigns.
A detailed breakdown of your customers into 11 profiles including Champions, At Risk, or Hibernating. Find out when they last made a purchase, the number of orders they made, and their AOV.
Which day of the week do you see the most sales? And at what time? A detailed look at purchasing behaviour in the form of a heatmap. Predict when a customer is likely to buy next, what he might be interested in buying, and his estimated spend. Use the Purchase Frequency Funnel to keep an eye on churn rates and build up your purchase orders and loyalty.
A powerful tool for evaluating the “quality” of new customers including their lifetime value. Group together those who made their First Purchase together in a given month, or set any other cohort metric such as AOV, Churn Rate (%), Purchase No., or Total Spend. In practice? Discover a whole group of first-time buyers around Christmas, and turn them into loyal customers by preparing a series of targeted campaigns.
Explore how parts of your data contribute to the whole. The Root Cause Analysis report automatically aggregates all you have and allows drilling down into dozens of dimensions in any order. Create a decomposition tree of either manually chosen fields or engage samba’s AI to determine which dimension leads to the Highest or Lowest Value of the metric being analyzed.
Revenue estimates that take into consideration seasonality and exceptions (public holidays, summer, etc.) so you can better prepare your logistics. See your forecast over a chosen time period, including the number of predicted orders or even, sent emails.
Will a customer return? samba’s Churn analysis uses machine learning models to predict metrics such as how many orders a customer is likely to make in a year, what their Customer Lifetime Value is and when they’re likely to make another purchase.
Who’s a big spender? Solvency Insights gives you a view of your customers’ price sensitivity across product categories. The Solvency Score analyzes a customer’s tendency to buy expensive products in a given category compared to others.
Whether you’re using your own custom ecom solution, Shoptet, Prestashop, or Webareal, you can easily connect to samba and start thriving with a host of intelligent AI marketing features.
It's all your marketing P's in one smart platform. No commitment needed.