case studies

Success with Samba

See Samba in action and learn more about how various businesses have benefitted from Samba's optimized and automated online marketing.

"Our collaboration not only led to a significant increase in time efficiency, but we were also surprised at how the predictive algorithm continually improved and the business results along with it.

More specifically, Dentsu’s marketing efforts saw a 180% increase in clicks and, more importantly, revenue increased by 24% compared to the control group. At the same time, Samba was able to reduce the cost per conversion by a third.”

Martin Petera, Lead Project Manager, Dentsu

Samba Customer since 2018

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“We chose Samba because it’s a multi-purpose tool and not just a mailing platform. Samba continues to meet our demanding requirements and whenever we needed help figuring something out, their reliable, friendly support was there to assist or provide training. Best of all, Samba is easy to use so everyone can learn to work with it really quickly. ”

Marek Dobry, Brand Manager Heureka.cz

Samba customer since 2016

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“We've been using Samba for over two years now and we are more than satisfied with it. I like the team at Samba because they provide a great platform and good support. In the long run, I think that every modern e-shop or company should evolve and look to new technology, such as Samba, to be the catalyst for that evolution. That’s why we use it.

In the future, we’ll face further challenges in improving efficiency and entering new markets and will continue to look to Samba to help us exceed our goals. ”

Filip Cerny, Marketing Director, Kytary.cz

Samba Customer since 2017

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“In the early days of using Samba, we focused on applying some of its more basic omnichannel features and, above all, creating marketing scenarios that may have been more difficult to develop, but ran all on their own. After that, we gradually expanded our focus to optimize and broaden our strategy. Now, as soon as a new or reworked feature is introduced, we try to adapt as fast as possible to improve the various metrics that are important to us. The latest example of this is their recent addition of web push notification support. Personally, I really appreciate what Samba offers.”

Radek Skopal, Marketing Specialist for Kosik.cz

Samba customer since 2018

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“Samba allows us to work efficiently. When we have time to focus on campaigns, we can customize them to a greater extent and send special one-time emails and other types of specialized communications. But when we don't have time, Samba still handles everything by itself, working automatically and meeting the personal needs of our omnichannel and web customers. Whatever the situation, we always have high-performing marketing campaigns running. The investment in Samba paid off and I strongly recommend it. ”

Roman Semora, Marketing Specialist at Parfemy-sp.cz

Samba customer since 2018

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"In the reporting period, which was about 2 months, we saw an 84% increase in orders and a 76% increase in our sales turnover, which are both beautiful numbers. What pleasantly surprised us was the open rate of our automated ‘Shopping Interest’ campaigns, which was over 55%. The same can be said for our ‘Abandoned Cart’ campaigns, where the open rate was 47%. Also, we’re very excited about the long-term viability of web personalization, which ended up accounting for 6% of our total sales."

Ing. Jiri Cerny, Head of Marketing

User of Samba since 2019

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“After the initial deployment of Samba on the Polish version of the Krmeni.cz e-shop, we achieved an incredible 30% increase in sales. Since the revenue generated by Krmeni.cz totals in the tens of millions of crowns, that is a sizeable increase in profits.

Subsequently, Samba was rapidly implemented into the Czech and Slovakian versions of Krmeni.cz and in the coming months we plan to deploy a more advanced version of Samba Enterprise, which will bring even more advanced features that will be used to automate the entire marketing mix.”

Adam Horsinka, Online Marketer, Krmeni.cz

Samba Customer since 2018

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“When anyone asks why we like Samba, there are several reasons. It's easy to use, maintenance-free, and, most importantly, increased our revenue by 25%. Once we got Samba set up, I’ve only ever needed to occasionally look at the statistics of revenue growth a few times a month and haven’t really needed to change anything. Because of that, I have time to deal with other business-related and operational issues that are vital to the overall success of our business.”

Bronislav Hábl, Managing Director Guaranaplus.cz and ExoticHerbs.cz

Samba Customer since 2016

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