Best Practices

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The COVID-19 pandemic is changing the world beyond recognition. Many countries, including the Czech Republic, have introduced strict measures that have prevented people from leaving home. Shops not considered vital were closed. Customers, locked up in their flats and houses, had to change their behavior, whether they wanted to or not.
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Samba now allows you to define your audience dynamically based on the data we have about the recipients. Let's see how this works!
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Since its inclusion in Samba Enterprise, Flow Campaigns have been empowering users with an easy-to-use, intuitive means of creating multifaceted campaign flows that execute and react automatically, harnessing a variety of filtering options and omnichannel capabilities.
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Determining the actual value of an email address can help your business better fuel email acquisition efforts, budget more effectively, create viable strategies, and quantify marketing campaigns.
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Getting started with the AI transformation of your business is easier than you think and it all starts with something rather simple.
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The most important aspect that goes into creating a well-targeted, high-value campaign is having and utilizing advanced filtering tools that are capable of effectively accessing and processing customer data.In this respect, Samba gets the job done.
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